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Lock Pawlick is a seasoned executive with success creating and executing marketing services for organizations in a wide range of industries, including financial services, software and professional services. In addition, he has managed teams responsible for both marketing and business-to-business sales.

Prior to forming Pequot Marketing, Lock was president of Matrix Investment Research, LLC, the investment research and asset management firm that introduced the Economic Value Added valuation model to the investment community.


Previously, Lock was managing director at a New York-based private equity firm where he funded and provided advisory services for early-stage companies. He was a managing vice president at Gartner, where he led that firm’s entré into the software business and managed sales and marketing for one of its three major divisions.


Lock earned a B.A. from Williams College and a MBA from the Yale School of Management.

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